Tara Fela-Durotoye is a Nigerian make-up artist, lawyer and businesswoman. She is considered a pioneer in the bridal make-up profession in Nigeria. She launched the first bridal directory in 1999, set up an international standard make-up studio, and established the first make-up school in Nigeria.
Today on Big Up Africa, we salute and honour this amazing woman; the founder and CEO of House of Tara International and creator of the Tara Orekelewa Beauty range, Inspired Perfume and the H.I.P Beauty range.
She graduated from the Lagos State University with a degree in Law and proceeded to establish the House of Tara International. She has won numerous awards and was named among the Forbes Magazine’s 20 Young Power African Women.
Fela-Durotoye is the Managing Director and Creative Director of House of Tara International, a Nigerian make-up company. The organisation has grown into a franchise enterprise with three main lines of business: the Make-up Studio, the Makeup School and the Tara product line comprising beauty products and professional make-up kits. She started her make-up business whilst an undergraduate in the Faculty of Law.
Fela-Durotoye is a trained and certified make-up artist of Charles Fox, Convent Garden, London. In a series of firsts, she launched her bridal make-up business in 1998. Thereafter, she launched the first bridal directory in Nigeria in 1999. In 2000, she facilitated the first-ever series of bridal seminars, drawing for the first time in Nigeria celebrated professionals in the bridal industry to speak to brides.
She has franchises spread across Nigeria (branches in Lagos, Ibadan, Port-Harcourt and Abuja) and with emerging footprint on the West African coastal countries of Benin, Ghana and Senegal.
This woman is an inspiration to young African women everywhere.
For more on her company and the make-up school, go to her website www.houseoftara.com