Kanye West is constantly on the move – working.
If he is not on his Saint Pablo tour, he is designing the next season of his Yeezy range in collaboration with Adidas or he is in the studio, making music.
And if that’s not enough, he is also working on various concepts in architecture, film and other business ventures.
West has to balance this with his role as a father of two children, and a husband to another celebrity powerhouse, Kim Kardashian-West.
He has come a long way since his infamous interview with Zane Louw on BBC1 Radio where he went on a “rant” about being shut out of the fashion world simply because he was a rapper or the “you don’t have all the answers Sway!”, conversation.
What’s new
West’s latest exclusive interview with Surface Magazine comes at the perfect time.
Through this almost 40 minute conversation, we get another glimpse, a new perspective, into what is occupying his mental space.
The reality is, it is becoming more difficult to ignore West. He is part of the most influential leaders of popular culture.
The conversation also comes at a time when at a recent concert, West confessed that while he had not voted in the latest US elections, he would have cast his ballot in favour of the controversial president-elect, Donald Trump.
This comes after several celebrities including Jay-Z, Beyonce and Pharrell had all come out in support of, and campaigned on behalf of, Hillary Clinton.
West’s latest revelation has predictably been met with mixed views.
During the interview he discusses the thought behind his company Donda – named after his mother – how he envisions communication in the future and his ideas on cultural class, among other things.
If anything the interview is Kanye – raw and honest.
You don’t have to guess what he means, he will tell you.
I must be honest, I had to watch and read it a few times to fully digest it.
Have a look and read for yourself.
Surface Magazine obviously has full rights to it, so you can catch it here.